Getting the Word Out By Janice B. Gonzalez “If a tree falls in the forest and no one hears it, does it make a sound?” Perhaps the most important topic...
By Janice B. Gonzalez If you’re still waiting for the New Year holiday spirit to wear off before you decide what your goals are for the year…..you need to reconsider....
Creating a Marketing Strategy By Janice B. Gonzalez As a strategist, I see marketing as a science. There is more to it than just creating pretty ads, or sending out...
By Janice B. Gonzalez The key to taking advantage of significant networking opportunities is to improve your interpersonal communication skills. Knowing how to start, how to continue and how to...
Identifying Your Brand By Janice B. Gonzalez If I said, “Hand me a Kleenex™” you would know that I meant “a tissue”. If I told you to “Google™” someone, you...
By Janice B. Gonzalez Finding clients isn’t easy. It takes a lot of effort and money, which is why keeping your clients satisfied is as essential as finding them. It...